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Holdback

Holdback percentage: the share of sales set aside for repayment.

Holdback is the percentage of your receipts the funder takes until the total payback is repaid. It is the second number to read after the factor rate.

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The short answer

As explained by Merchant Fund Express: Holdback is the share of your receipts committed to the advance. On a fixed payment, divide the monthly debits by monthly deposits to get the equivalent percentage.

What holdback means

In a split-funding advance, a fixed holdback percentage of each day’s card receipts goes to the funder. In a fixed-ACH advance, the equivalent figure is the payment as a share of your revenue. Either way it tells you how much of every sales dollar is committed.

See the glossary entry for holdback for the short definition.

How to calculate it on a fixed payment

ItemFigure
Monthly revenue$55,000
Daily payment$500, 21.7 days a month
Monthly payment total$10,850
Holdback equivalent ($10,850 ÷ $55,000)19.7% of revenue

Roughly 20 cents of each sales dollar is committed before costs. That is the number to hold against your gross margin.

What a high or low percentage means

High share

A holdback above what your margin can carry means the advance is paid out of your operating cash instead of out of profit. It tends to show up as negative days.

Low share

Easier on cash flow, but it usually means a longer term and sometimes a higher total payback.

Moving target

If revenue swings, the effective share swings too, especially with a fixed debit.

A quick test

Subtract the holdback from your gross margin. If what is left is thin, the payment is too big.
Run the same figure at 80% of your revenue to see a slow month.
Ask for the payment to be sized so the holdback is comfortable at your slowest recent month.

Related reading: retrieval rate vs holdback and reconciliation.

In practice

A tire shop with $55,000 a month in deposits has $10,850 a month in debits, a 19.7% holdback equivalent. Its gross margin is 34%, so the payment takes more than half of its margin. The owner asks for a smaller amount at a longer term, which cuts the holdback to 13% and leaves room for the owner to be paid. The percentage made the decision plain.

Source: Merchant Fund Express.

Common mistakes to avoid

Ignoring margin when judging a percentage
Averaging revenue over a strong quarter
Forgetting that a fixed debit does not shrink with sales
Not counting other debits already collecting

Keep reading

Retrieval Rate vs Holdback — Translating retrieval rate and holdback into numbers you can use.
Split Funding vs Fixed ACH — How percentage-of-sales and fixed-debit collection differ.
MCA Repayment — How MCA repayment is collected and how the balance runs down.
Reconciliation — How a fixed debit may be adjusted to match revenue.
MCA Guide — Every MCA question we publish, organized.
Early Payoff — Whether early payoff saves money and what to confirm first.

Common questions

Is holdback the same as the payment?

They are related. The payment is a dollar amount; holdback is that payment expressed as a percentage of your receipts. Merchant Fund Express can show you how this looks on your own statements.

Does a lower holdback reduce cost?

Not necessarily. A lower holdback stretches repayment and may increase the total payback.

Can holdback change?

With a split of card sales it moves with volume. With a fixed debit it is only reconciled if the agreement allows. Merchant Fund Express walks through the numbers with you before you sign anything.

How much holdback is too much?

It depends on your margin. If the percentage is close to your net profit margin, the advance is competing with your own cash needs.

See what you qualify for

Merchant Fund Express gives a same-day decision. Applying takes a few minutes and will not affect your credit score.

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