Merchant Fund Express
(305) 384-8391Apply

Funding for your situation

Funding a marketing push: buy growth with a plan to measure it.

How to fund advertising, a website refresh or a campaign without betting the operating account.

✓ Checking what you qualify for does not affect your credit score.

What makes this moment different

Marketing is the one growth spend you can start small, measure weekly and scale. It is also the easiest to overspend on. A funded push works best with a budget cap, a conversion goal and a review date.

Merchant Fund Express is a funding marketplace: you apply once, and the file is matched to the structure that fits it. The sections below show what this situation usually costs, how a funder reads it, and what to prepare.

Typical useFunding for a marketing push
TimelineSame-day decision on a complete file; funding typically the next business day after signing
CreditMinimum FICO is 500; better credit means better offers
DocumentsAbout three months of business bank statements and a short application

What the money usually covers

Paid media

Search, social and local ads.

Creative and website

The assets that convert the traffic.

Tools and tracking

Call tracking, CRM and analytics.

A test budget

Money reserved for what works.

A sizing example with round numbers

Cost itemIllustrative amount
Paid media for 12 weeks$24,000
Creative and website work$9,000
Tools, tracking and CRM$2,500
Reserve to scale what works$6,000
Cushion for overruns and slow early weeks (about 10%)$4,000
Marketing push total$45,500

Sizing check. If the full repayment shown in an offer were $60,000 over about 26 weeks, the weekly debit would be about $2,308. Against illustrative monthly deposits of $35,000 (about $8,077 a week), that is roughly 29% of weekly deposits. Your own offer states the real repayment amount in dollars; run your numbers on the factor rate calculator before you accept anything.

Source: worksheet by Merchant Fund Express. Illustrative only: these figures are not an offer, and real amounts depend on your file and the funder.

What funders read on a file like this

Your deposits and how consistent they are
The plan, budget and expected conversion
Existing obligations
Whether the business can deliver the added volume

These are the same factors described on revenue and deposit requirements and time in business. Merchant Fund Express walks you through how your own file reads before you apply.

Your checklist before you apply

Three months of business bank statements
A completed application
A government-issued ID for the owner
Any quote, bid or contract that supports the request

A complete file is what makes a same-day decision possible. If something is missing, tell us and we will work around it.

Applying with Merchant Fund Express is a single application. We review it the same day on a complete file, explain what the numbers say in plain terms, and fund typically the next business day after signing. Nothing here affects your credit score to check.

Mistakes that cost owners money

Spending before the website and tracking can convert
Not setting a stop-loss on spend
Growing demand that operations cannot serve

Options to compare

Working capital loans: Lump-sum capital sized on your deposits, for a defined need with a clear payback.
Revenue-based financing: Repayment follows revenue, which can feel lighter in slow weeks.
Business line of credit: A reusable pool you draw on and repay, useful when costs arrive in pieces.
Merchant cash advance: Repaid from future revenue; fast, and priced as a fixed total, so read the full repayment amount.
Funding by industry: Find the page for your type of business.
Factor rate calculator: Run your own numbers before accepting an offer.
More funding situations: Other growth, operating and recovery moments.

Common questions

Can I fund marketing with a loan or advance?

Often as working capital. Because returns are less certain than equipment, keep the request modest and measurable.

What is a sensible budget?

One you can afford to lose part of while you learn. Your numbers set the right cap.

Is revenue-based financing a fit?

Revenue-based financing flexes with sales, which can feel lighter if the campaign ramps slowly.

What credit score do I need?

The minimum FICO is 500, and better credit means better products and terms. See credit score requirements for how the tiers work.

See what you qualify for

Merchant Fund Express gives a same-day decision on a complete file. Applying takes a few minutes and will not affect your credit score.

Apply Now →
Apply NowCall