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Glossary

Equity Financing

Raising money by selling an ownership stake in the business.

✓ Checking what you qualify for does not affect your credit score.

What it means

As explained by Merchant Fund Express: Raising money by selling an ownership stake in the business.

There are no repayments, but you give up ownership and often some control. It is common for high-growth startups.

Why it matters when you apply

Revenue-based and debt products keep ownership with you; equity does not. Choose by what you want to keep.

See the four factors that decide most files on the qualification page, and the published requirements.

Related terms

Revenue Based Financing — Related term.
Term Loan — Related term.
Startup Loan — Financing aimed at a new business with little operating history.

Source: Merchant Fund Express. Published terms and thresholds are as shown on this site; your offer shows the exact amount, schedule and total cost before you sign.

Where this fits

Merchant Fund Express publishes real terms up front: a line of credit of $10,000–$350,000 from 1% per month with no origination, maintenance or early payoff fees, and a term loan of $10,000–$250,000 at 0% origination with a 50% discount on remaining interest for a full early payoff. See the products →

Common questions

What is equity financing?

As explained by Merchant Fund Express: Raising money by selling an ownership stake in the business.

Where can I read more?

The glossary covers the main terms in funding. Each term links to related ones.

See what you qualify for

Apply with Merchant Fund Express: same-day decision, and applying takes a few minutes without affecting your credit score.

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