Merchant Fund Express
(305) 384-8391Apply

Ecommerce Cash Flow: Fund Inventory Before Peak

Suppliers want payment months before customers buy. Get $25,000 to $5,000,000 based on your deposits to stock up, cover ads and wait out payout holds.

Get Funding Options

Ecommerce Cash Flow

Inventory first, revenue later

Online sellers carry the cost of goods, freight and ads before a single sale. Working capital or revenue-based financing helps bridge the long cycle.

As fast as
24 hours

Amount to request

$85,000.00

Funding range$25K to $5M

*Sample amounts shown. Your actual offer depends on your business and is reviewed before approval.

Funding that moves at online speed

Fast decisions, short checklist

About 5 minutes to apply and roughly three months of bank statements. Qualified sellers can be funded in as little as 24 hours.

Credit is one factor of many

FICO scores from 500 are considered. Consistent payouts carry weight.

No hidden math

Your offer shows the full repayment amount before you accept. No surprise costs after you sign.

Repayment you can forecast

Your offer lays out the repayment schedule up front, so you can build it into inventory planning.

Cash flow tight this month?

Fast decisions. Applying takes about 5 minutes.

Apply Now

How it works

Apply in minutes

A short application. A soft credit pull to start.

Fast decision

We review revenue, time in business and bank activity, not just a credit score.

Review your offer

You see the amount, the schedule and the full repayment amount before you sign.

Get funded

Funding in as little as 24 hours for qualified businesses.

You pay for growth long before it pays you

Online sellers often order inventory months ahead, especially when products are made overseas. You pay the supplier, pay for freight, pay to store it, then spend on ads to sell it. Only then do sales come in, and marketplace payouts or payment processors may hold funds for days or longer. A business growing quickly can run out of cash precisely because it is selling well.

The ecommerce cash cycle

StepWhat happens to cash
Purchase orderDeposit to supplier, often a large share up front
Production and freightBalance due, shipping and duties
WarehousingStorage and fulfillment costs begin
AdvertisingSpend before sales land
Sales and payoutsCash returns, sometimes held by the platform

Shortening any step, or funding the longest one, is where cash flow improves.

Peak season planning

For many stores, the fourth quarter is the year. That means inventory has to be ordered and paid for in summer or early fall. Running out of a best seller in December is costly, and so is overbuying. Use last year's sell-through by product to size orders, and plan ad budgets alongside inventory so they support each other.

Build in slack for delays. A container that arrives three weeks late can push your selling window past the holidays while the cash is already spent. Many sellers place a smaller early order for proven products and a second order once early sales confirm demand, which spreads the cash outlay and lowers the risk of being stuck with stock in January.

Keep an eye on these

Funding inventory and growth

Merchant Fund Express offers ecommerce inventory funding, revenue-based financing and working capital for ecommerce from $25,000 to $5,000,000. Revenue-based financing can suit online sellers because repayment is tied to revenue.

We review about three months of business bank statements, consider FICO scores from 500, and do not ask for tax returns. Solo sellers set up as sole proprietors can apply. The application takes about 5 minutes with a soft credit pull, and qualified businesses can be funded in as little as 24 hours.

Frequently Asked Questions

Do marketplace payouts count as deposits?

Yes, payouts that land in your business bank account are part of what we review.

Can I fund a purchase order before peak season?

Yes. Funding inventory ahead of a busy season is one of the most common uses for online sellers.

What is revenue-based financing?

It is funding where repayment is tied to your revenue. Your offer lays out the full repayment amount and how payments work before you accept.

Can I use funds for advertising?

Working capital can be used for general business needs, including marketing, as long as it fits your plan to repay.

How much can my store get?

It depends mainly on your deposits and existing obligations. Funding ranges from $25,000 to $5,000,000.

Q4 purchase order $150,000.00
Freight and duties $30,000.00
Ad campaign $40,000.00
New product line $75,000.00

Example uses for illustration only.

How to improve your chances

Online sellers can improve cash flow and their funding picture with a few moves.

  • Route all platform payouts to one business account
  • Size orders using last year's sell-through by SKU
  • Review ad spend against revenue every week
  • Clear slow-moving stock before reordering

Merchant Fund Express vs a bank for online sellers

Merchant Fund Express
Traditional bank loans
Speed
As little as 24 hours if qualified
Often weeks
Documents
About 3 months of bank statements
Tax returns, projections
Credit
FICO 500+ considered
Higher scores expected
Product options
Includes revenue-based financing
Mostly fixed term loans
Solo sellers
Sole proprietors can apply
Often harder to qualify

Stock up before the rush

One secure application. A soft credit pull to start. No obligation to accept an offer.

Apply for Funding
Apply NowCall